I’m Shutting Down My Skincare Brand Apricus
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Date: 2024-07-22
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Comments and reviews: 18
spirit6922
I do very much appreciate the transparency here. I bought the apricots skincare proficiency set and it’s actually what got me started in my skincare journey. I won’t lie, the products didn’t really suit me, I have oily skin and I felt like the face wash was making that worse (especially in my t-zone) and the moisturizer burned when I applied more than half a dime sized amount to my face. But I loved the scrub. Even though the other products didn’t work for me, I still appreciate the fact that it helped me find my skin type and encourage me to look for other options and that’s something I think was well worth my money. Farewell apricus.
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I do very much appreciate the transparency here. I bought the apricots skincare proficiency set and it’s actually what got me started in my skincare journey. I won’t lie, the products didn’t really suit me, I have oily skin and I felt like the face wash was making that worse (especially in my t-zone) and the moisturizer burned when I applied more than half a dime sized amount to my face. But I loved the scrub. Even though the other products didn’t work for me, I still appreciate the fact that it helped me find my skin type and encourage me to look for other options and that’s something I think was well worth my money. Farewell apricus.
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Kenny_Pax
i think the issue is trying to market skincare / self care into different gender categories. i mean i have an ordinary brand eyebrow serum that someone said was make up or girly and that’s just the stigma with self care is it’s feminine. there’s more men on this earth who are subjugated to these ideologies than there are not so a lot of male focused self care brands end up usually not working that’s why they’re so scarce which prob factored into you creating this business as well. i loved the idea of the eye serum pen and the tinted moisturizer i wish i knew about this sooner
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i think the issue is trying to market skincare / self care into different gender categories. i mean i have an ordinary brand eyebrow serum that someone said was make up or girly and that’s just the stigma with self care is it’s feminine. there’s more men on this earth who are subjugated to these ideologies than there are not so a lot of male focused self care brands end up usually not working that’s why they’re so scarce which prob factored into you creating this business as well. i loved the idea of the eye serum pen and the tinted moisturizer i wish i knew about this sooner
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andreijula2112
Usually I'm not commenting because the chance of you seeing this is small, but this time I'm passionate about the business. My question is, why don't you think of Apricus like a small brand that Forte just aquired to expand it's product line 100% focus still on Forte, the brand, but when it comes to product you could introduce some ex-Apricus products. To me it seems a move worth trying, but I'm sure you've thought about every posibility and I'm curious to see why you think this won't work
Cheers!
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Usually I'm not commenting because the chance of you seeing this is small, but this time I'm passionate about the business. My question is, why don't you think of Apricus like a small brand that Forte just aquired to expand it's product line 100% focus still on Forte, the brand, but when it comes to product you could introduce some ex-Apricus products. To me it seems a move worth trying, but I'm sure you've thought about every posibility and I'm curious to see why you think this won't work
Cheers!
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the_arunk07
All Great Kings will have a downfall without their expectancy, Bro you have faced a breakup and still you stood still big salute for that and god when he takes away something from you like your business will give you a better one
All The Best KingCosta Great days are upcoming all the best. we are all with you for now and forever. all the best cheers
much love.
PEAKMAN
(Arun Karthikeyan)
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All Great Kings will have a downfall without their expectancy, Bro you have faced a breakup and still you stood still big salute for that and god when he takes away something from you like your business will give you a better one
All The Best KingCosta Great days are upcoming all the best. we are all with you for now and forever. all the best cheers
much love.
PEAKMAN
(Arun Karthikeyan)
reply
saadpirzada9540
Hey Alex, I've been watching you for 8 years and I just want you to know that we're all proud of you, we love your dedication to keeping it real with us, and your work ethic for your businesses. It's unfortunate that Apricus has to go, but I just know that this sacrifice will help Forte grow at a much faster rate. So I wish you that best for that
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Hey Alex, I've been watching you for 8 years and I just want you to know that we're all proud of you, we love your dedication to keeping it real with us, and your work ethic for your businesses. It's unfortunate that Apricus has to go, but I just know that this sacrifice will help Forte grow at a much faster rate. So I wish you that best for that
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michaelatellez8470
10 min video summary: IT’S ALL ABOUT MONEY. PERIOD. Which is completely FINE. I mean, at the end of the story no matter all the given speech, when you start a business you’re expecting nice profits, and to keep a Alex lifestyle you gotta make money NO MATTER if some costumers LOVE LOVE that or this brand. PERIOD!
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10 min video summary: IT’S ALL ABOUT MONEY. PERIOD. Which is completely FINE. I mean, at the end of the story no matter all the given speech, when you start a business you’re expecting nice profits, and to keep a Alex lifestyle you gotta make money NO MATTER if some costumers LOVE LOVE that or this brand. PERIOD!
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briancope6731
I finally found something that works I bought your shampoo and moisturizer I have trying to finish off my old supply of stuff that doesn’t work before switching completely to your stuff now you’re shutting it down guess it’s time to try other brands back to drawing board
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I finally found something that works I bought your shampoo and moisturizer I have trying to finish off my old supply of stuff that doesn’t work before switching completely to your stuff now you’re shutting it down guess it’s time to try other brands back to drawing board
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ahmarazeem3611
I have been watching you since from last 3 years and I can say that I have learnt a lot. And from this video also somewhere I got to learn that it's better to leave something at a good point rather than stretching it.
Waiting for your another big brand comeback.
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I have been watching you since from last 3 years and I can say that I have learnt a lot. And from this video also somewhere I got to learn that it's better to leave something at a good point rather than stretching it.
Waiting for your another big brand comeback.
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JuanManuelTastzian
You did good, Alex. Businesses are all about pulling levers up and down. If something works, you double down. If something doesn't, you just have to do these things so that the other aspects of the business can thrive. Good luck with all the rest!
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You did good, Alex. Businesses are all about pulling levers up and down. If something works, you double down. If something doesn't, you just have to do these things so that the other aspects of the business can thrive. Good luck with all the rest!
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binodnepali
I have been using Forte series products and absolutely love the products. And I will be eagerly waiting for the improved version of skin products. I hope you will be selling the products in the EU region.
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I have been using Forte series products and absolutely love the products. And I will be eagerly waiting for the improved version of skin products. I hope you will be selling the products in the EU region.
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MrSyrup-ye4iu
I've been using FORTE for years; they're definitely some of the best hair products I've ever used. I also tried apricus for a bit, sad to see it go.
Keep working hard Alex
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I've been using FORTE for years; they're definitely some of the best hair products I've ever used. I also tried apricus for a bit, sad to see it go.
Keep working hard Alex
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ikramkamal12
Plz shut down as soon as possible
Don't come around like an ass in a week, i was developing. etc etc
Shut it like a man
Alec costarica
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Plz shut down as soon as possible
Don't come around like an ass in a week, i was developing. etc etc
Shut it like a man
Alec costarica
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adhyansarawgi5631
Stay strong brother I know you are seeing difficult times
You breakup now your brand
But we are with you your are a champion
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Stay strong brother I know you are seeing difficult times
You breakup now your brand
But we are with you your are a champion
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closviz
It makes perfect sense. To grow in a business one should focus one thing: The business that provides the best LTV the CAC ratio. Good for you!
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It makes perfect sense. To grow in a business one should focus one thing: The business that provides the best LTV the CAC ratio. Good for you!
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abdullahdanish7908
I always knew its not going to work.
Its very difficult to push brand these days. Even for amazing influencers like him.
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I always knew its not going to work.
Its very difficult to push brand these days. Even for amazing influencers like him.
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dominickgiannotti
I mean it makes sense. I actually thought you shut it down a long time ago since I stopped hearing about it and seeing ads
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I mean it makes sense. I actually thought you shut it down a long time ago since I stopped hearing about it and seeing ads
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alex_costa
Thanks alex, love those brands that is easily available in north east india. Wanted the eye cream. apricus, i will order online.
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Thanks alex, love those brands that is easily available in north east india. Wanted the eye cream. apricus, i will order online.
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VoxMartin
Really sorry to hear this, I just started getting into the eye serum and I largely enjoyed the products. Best of luck, Alex!
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Really sorry to hear this, I just started getting into the eye serum and I largely enjoyed the products. Best of luck, Alex!
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