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Brands, Brand Extensions & Brand Dilution Explained - Wolters World

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Rating: 4.0; Vote: 1

Branding 101, the basics of brands, the ideas behing brand extensions and the dark side of brand extensions, brand dilution. Why do firms have so many products with the same name?
Date: 2022-02-04

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Comments and reviews: 3

Alex
Hi Mark, nice to see Lithuanian presence in your room. Love the way you put branding in compact context. Watching video 1 day away from a Branding Exam. Good video keep up the good work.
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Wolters
actually I have a Poland vs Austria scarf from the 2008 European championship: ) right on the backside of the pole there (you just cant see it)
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Wulv
Yeah Mark, how much is an XL shirt with the red lettering? I'd like to wear it when I do my brew reviews. PABrewNews Youtube
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